
Since 1989, MicroStrategy has helped corporations transform their operational data into actionable
information. Their Business Intelligence platform, MicroStrategy 8™, gives businesses solutions to
all customer query, reporting, and advanced analytical needs and distributes insight to users via
web, wireless and voice.
With thousands of satisfied customers and over 500 technology and integration partners,
MicroStrategy 8 has been proven to be a powerful and complete solution for business intelligence
The 5 Styles of Business Intelligence
Successful organizations maximize the use of their data assets through business intelligence
technology. The first data warehousing and decision support tools introduced companies to the
power and benefits of accessing and analyzing their corporate data. Business users at every level
found new, more sophisticated ways to analyze and report on the information mined from their vast
data warehouses.
Demand grew for an increasingly more powerful business intelligence solution that put the right
information into the hands of every user within the enterprise.
BI technology has evolved from these ever-increasing user demands to support five distinct
application patterns - or styles. The MicroStrategy platform is the only solution that delivers all 5
Styles of BI functionality to every user across the enterprise:
- Scorecards & Dashboards - Pixel-perfect report formats with the broadest visual appeal
that conveys information "at-a-glance" for managers and executives.
- Enterprise Reporting - Print-perfect report formats that deliver more detailed operational
information than a scorecard or dashboard in a concise format that can be consumed by all
business users.
- OLAP Analysis - Slice-and-dice analysis with drilling, pivoting, page-by and sorting
capabilities for the manager or business user who needs to perform analyses beyond
standard operational reports.
- Advanced & Predictive Analysis - Full investigative query against the data warehouse
down to the transaction level, allowing power users and professional analysts to perform
extensive predictive and statistical analyses.
- Alerts & Proactive Notification - Information delivery to very large user populations both
internal and external to the enterprise based on schedules, business exceptions or demand
THE SOFTWARE – MicroStrategy 8
Better Business Decisions Every Day. MicroStrategy 8 builds upon the unified architectural
foundation established by MicroStrategy 7.
It inherits the industrial-strength attributes that have become the hallmark of MicroStrategy
technology—including the highest user scalability, highest data scalability, supporting all 5 Styles of
Business Intelligence as plug-n-play components, and an enterprise-caliber of non-stop operations
and powerful administration.
»» MicroStrategy 8 Product Platform
With MicroStrategy 8, businesses can now extend the richness of MicroStrategy business intelligence
to more diverse business people and to use it to manage more facets of business performance